News

The Creative Team Podcast: Ep 1

Author
Todd Hestand
January 14, 2019

Find your voice and authentic self. A podcast presented by Jimmy Bruenger, student at the University of the Arts, with assistance from Elizabeth Santry, Founder of Lifework Build, a branding and business development agency.

This premier episode explores the creative process of film.

Interim Report: Cityfest

Author
Todd Hestand
July 27, 2018
A Corzo Center grantee (2017-18), Cityfest was conceived as a one-day music festival built on the five-year successful festival called Beardfest that the founders offer in South Jersey.

The Point Is Profit: Always Leave Them Wanting More

Author
Anne Cecil
April 26, 2018
In a world of constant over messaging, it is important to keep your brand "top of mind" with your customers. The best way to do this is to create a personal promotional product that will become your calling card.

The Point Is Profit: Product Photography Primer

Author
Anne Cecil
April 19, 2018

Two Types Of Photos: There are 2 types of product photography and you WILL need both. Lifestyle photography tells your brand story and aims to capture your products with people in everyday situations. Product photography shows your product in detail.

The Point Is Profit: Anatomy Of An Effective Look Book

Author
Anne Cecil
April 15, 2018

What is a Look Book? A Look Book is a tool to show your creative Point of View. It is a collection of product photographs that gives the viewer an understanding of your product and the lifestyle it serves.