Resources

ABOUT OUR RESOURCES

Are you looking for more resources about entrepreneurship or starting a new business? The links below may be able to answer your questions. If not, please contact the Corzo Center, and we will find an expert to answer. 

Sell Or Go Home - Part 6

Learn what performers and artists need to know about presenting their work online and the resources available to them.

Presented by Aaron McLean, co-founder and COO of Eight Eleven Inc., a leading Philadelphia marketing technology agency.

Product Photography

Your product or artwork is exquisite--but if your photos of it aren't, promoting your work is tough. Product photography for your website, social media, email lists or online marketplace can make or break sales.

Rachel Kotkoskie discusses techniques, tools, and settings, with examples you can use to make your work impossible to ignore.

Making the Most of Your Holiday Sales

Learn how to leverage price points, present your work, use social media, and understand the logistics to maximize your holiday sales through a series of hands-on activities. Bring a small product selection (3-6 pieces) to work with during the session.

Presented by Anne Cecil, teaching professor at Westphal College of Media Arts & Design at Drexel University, and Kristen Ainscoe, teaching assistant professor at Westphal College.

How to Hire a Web Designer

How to find and select designers and developers for a marketing and promotion website. Learn how to communicate effectively, manage risk, and compensate freelancers.

Presented by Aaron McLean, serial marketing and technology entrepreneur.

Getting Started Using a Business Plan

Preparing to start a business using a simple business plan as a living document. Learn exercises and tools you can use that introduce and streamline major components of the plan.

Presented by Rick Genzer, management consultant specialist in strategic planning, new product development, technology, ecommerce, outsourcing, and fund raising.