Resources

ABOUT OUR RESOURCES

Are you looking for more resources about entrepreneurship or starting a new business? The links below may be able to answer your questions. If not, please contact the Corzo Center, and we will find an expert to answer. 

The Point Is Profit: Is Your Business Sustainable?

Having your own business is hard. If you don’t love being an entrepreneur there is no point. In this webinar, we explore your passion for your craft, the life you want to live, and the reality of the finances you need to get there. Presented by Anne Cecil. Part one of a 12-week, 30-minute essential guide to profitable businesses for makers.

About ONOMADE IN THE 191: Established to support the maker/seller community, ONO believes that the sustainability of independent makers, manufacturers, and retailers depends upon their ability to identify opportunities, sharpen business practices, and align what is made with the interests and needs of the end user. For more info: onomadeinthe191.com.

Branding for Authors

Designed to help writers define their most authentic public identity and provide strategies to communicate that in the marketplace in a meaningful, organized, and proactive way. The program will include exercises to help decide how to position yourself in the marketplace and how to pitch media and others who can advocate for your work. The program will include discussion of helpful tools for managing time and resources.

Presented by Susan Raab, President of Raab Associates, an international literary and arts marketing agency. Raab has promoted books, toys, games, awards, and literary and arts organizations. She is an author, journalist, and marketing advisor to the Society of Children’s Book Writers and Illustrators.

Setting and Achieving Personal and Professional Goals

Too often we build our lives around our work (as an entrepreneur, an artist, a small business owner, or working with a partner or client) without thinking about the life we want to lead. In this workshop, we will work together to define SMART (Specific, Measurable, Achievable, Realistic, and Time-bound) goals for ourselves in our personal and professional lives and implement accountability structures and routines to achieve those goals.

Presented by Matthew Grande, a seasoned strategist, operator, and advisor with 12+ years experience including incubating and accelerating a number of early stage startups and non-profits across the media, education, consumer goods, real estate, technology, agriculture, and food and beverage industries.

Business Basics

Learn how to develop a solid foundation that sets your business up for success in the short and long-term including basic frameworks and tools to help understand customers, define value propositions, and develop and deliver business strategies.

Presented by Matthew Grande, a seasoned strategist, operator, and advisor with 12+ years experience including incubating and accelerating a number of early stage startups and non-profits across the media, education, consumer goods, and, technology industries.

Building the Early Brand

Learn what it takes to build a product, service, or self-brand that stands the test of time.

Presented by Michelle Pujadas, Founder and Co-CEO of Zer0 to 5ive marketing agency, an award winning professional who specializes in developing strategic marketing and communications programs. With more then 25 years of experience, Michelle has helped shape brand, communications, and marketing strategies for more than 100 products and services.